| series seed investment
...
...
business plan 2016-2019
people love
transparency
discovering
but many great stories are
hidden,
so, we are
unveiling them,
making them visual and fun,
bringing them to life
(please hover over these examples)
Forager's cold pressed juices
feature avocados from an amazing cooperative of organic growers in the largest and most ancient avocado-growing region in Western Mexico.
With every cup of Numi organic turmeric-based tea, you help bring water to African families who would otherwise have to walk 30+ miles to get it
Instead of repeatedly importing live bees from Europe to polinate his peach orchards, Frog Hollow's farmer Al hosts a UC Berkeley native bees regeneration research project.
unavalilable,
awaiting,
unveiling them
undiscovered,
bringing them to life
making them visual and great
a storytelling layer
featuring rich media
that organic producers
add to their existing
digital resources
SCREENS AND CONTENTS ARE TENTATIVE, USED FOR DEMONSTRATION PURPOSES.
Stonyfield is a trademark of Stonyfield Farm, Inc
this is Intoâ„¢
stories are delivered through websites (using an embeddable widget) and through mobiles (via browsing and
producer's customers (story viewers) can add and share their
own experiences and feedback, engaging brand communities
a huge market opportunity:
a phased development strategy
timeline | the road ahead
(please, scroll down gently)
initial traction | the Intoâ„¢ pilot launch
Here's the Intoâ„¢ pilot
brands coalition
(please, scroll down gently)
skip to what if we knew? video (beta version)
team and advisors
INTOâ„¢
TEAM
PABLO MUÑOZ LEDO
founder | CEO
Mexico City-born. Integrated marketing entrepreneur. More than 15 years experience creating and growing organic/ green companies and organizations. Founded Aires de Campo (largest organic brand in Mexico), Bionexos, ViaCoop. Relocated with his family in San Francisco Bay Area in 2012.
DORIS MEIER
production lead
Swiss-born, BA/Humanities and Master’s in Organizational Psychology, worked as an organizational development consultant and business coach. She has lived in the Bay Area for the past twenty years, where she has nurtured her abilities as avid photographer, traveler and cook.
GARY HIRSHBERG
investor | advisor
Founder and Chairman of Stonyfield Farm, author of Stirring It Up: How to Make Money and Save the World. Founder and Chairman of Just Label It!, meant to educate and empower consumers. One of the most respected pioneers of organic food in the US, he now devotes his work to radical transparency.
MICHAEL BESANÇON
advisor
Entrepreneur and environmental advocate. Founder of Follow your Heart
in 1970, has devoted his life to
support sustainable, fair, humane and conscious living
companies. Joined Whole Foods in 1994 and retired 14 yearslater as Senior Global
VP of Purchasing, Distribution and Marketing.
ADVISORY
BOARD
SARAH THORPE
storytelling lead
Sarah is a hybrid strategist, designer, and storyteller. Over the past ten years, she started her own video and storytelling practice and worked in strategy, communication, and concept developmentï¾ . After settling in the Bay Area, she has focused her work on a deeper inquiry into self-sustaining systems and design.
RYLAN PEERY
co-founder | strategy
Founded Giveback.net. Front-end developer at Shopzilla.com. Co-founder at Storied.us Founder and CEO of Colab.Coop web development company. Stanford graduate.
ETHAN WINN
co-founder | TECH design
20 year web veteran, with extensive tech and strategic consulting experience for social enterprises and disruptive startups with Colab.Coop, EchoDitto, and real Estate Financial Modeling (REFM)
JIM COX
investor | advisor
business strategy
CFO Advent Software
UTStarcom and PWC. After Advent's acquisition by SS&C in 2015, Jim has been exploring how Impact entreprises and non-profits can benefit from financial planning best practices.
THEO FERGUSON
investor | advisor
Theo focuses on community benefit investing in food and
farming infrastructure.
Founding member of Slow Money and founder of Good
Food Web and Vital Systems. Vital Systems supports people
aligning their values, passion and money to source food locally and grow regenerative
economies.
WILL ROSENZWEIG
advisor
Dean and Executive Director of The Food Business School at The Culinary Institute of America. Managing partner of
Physic Ventures, the first VC
firm dedicated to investing in health, well-being and
sustainable living. Over the past 20 years, he has been involved in leading, growing and investing in more than
25 entrepreneurial ventures.
business model | financial projections
series seed round
We will be glad to answer any
questions you might have and
to provide further details.
Please contact us by email
Jim Cox
Pablo Muñoz Ledo
or simply fill out this form and
we will contact you to schedule
a call/meeting.
Thank you.
DISCLAIMER | TABLE OF CONTENTES
01 people love stories
02 bringing stories to life
03 this is Intoâ„¢
04 market opportunity
05 phased development
06 project timeline
07 initial traction | pilot coalition
08 team and advisors
09 business model | financials
10 investment opportunity
This presentation is confidential. Any reproduction or distribution of this presentation, in whole or in part, or the disclosure of any of its contents, without the prior written consent of Greenexus LLC (Greenexus), is prohibited. This presentation does not constitute an offer to sell or a solicitation of an offer to buy any securities, which will only be made pursuant to definitive subscription and limited partnership agreements.
There can be no assurance that the investments made will be profitable or will equal the performance of prior projects or companies initiated or supported by Greenexus founding members or key executives. Certain statements contained in this document, including statements regarding projected results constitute forward-looking statements. Such forward-looking statements involve risks, uncertainties and other factors, which may cause the actual results to be substantially different from any future results expressed or implied by such forward-looking statements. Such risks, uncertainties and other factors include, among other things, the risks inherent to startup companies, angel capital, venture capital and private equity investments, cross-border tax and currency risks, potential loss of key personnel and potential adverse changes in target industries or in the United States of America and/or global economy and the risks inherent in the targeted industrial sector(s) both locally, nationally and globally. You are urged to carefully consider such factors and where appropriate consult with legal and/or tax and accounting experts. These forward-looking statements speak only as of the date of this and related documents and Greenexus has no obligation to update such statements.
© 2016 Greenexus LLC. All rights reserved.
Intoâ„¢ is a trade mark of Greenexus, LLC
Thanks for your interest.
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